Tourism
BBA Specialisation in Tourism Management
Learning Mode
Full Time
Duration
3 Years (Fast-track) / 4 Years (Standard)
Start date
6 intakes per year (October, November, February, March, May, August)
Qualification
Bachelor of Business Administration (BBA) in Tourism Management
Fees
International: €9,800 per year
EU/EEA: €7,500 per year
Location
Apeldoorn / Amsterdam Campus, Netherlands
About the Course
The BBA in Tourism Management equips students with the knowledge and skills to lead and innovate in the dynamic global tourism industry. Designed for those passionate about travel, destination development, and cultural exchange, this programme blends core business education with specialised tourism studies.
Graduates of this programme are prepared to manage tourism organisations, develop sustainable travel strategies, and contribute to cultural tourism and leisure sectors worldwide.
Why choose Tourism at Wittenborg?
Industry connected
Students gain real-world experience through projects, guest speakers, and internships with top tourism, hospitality, and event industry partners.
Global opportunities
Wittenborg’s international campus and student body offer global networking, with exchange and opportunities through the UOW Global network.
Professional accreditation
Fully accredited by NVAO and FIBAA, this programme meets high international standards and ensures global degree recognition.
Course Overview
Tourism is one of the world’s largest and fastest-growing industries. This BBA specialisation gives students the ability to plan, manage, and promote tourism destinations, events, and experiences that are sustainable and culturally enriching.
The programme develops future tourism leaders capable of innovating in sectors like travel operations, destination branding, and heritage management.
Course Duration
- 3-Year Fast-Track: 6 entry points per year with accelerated learning modules.
- 4-Year Standard Track: With added support and foundational modules.
Each year includes 6 teaching blocks (6 weeks per block), project weeks, and a practical internship.
Course Curriculum
Year 1
- Introduction to Tourism & Leisure
- Business Communication
- Marketing & Consumer Behaviour
- Principles of Management
- Intercultural Awareness
- Study & Presentation Skills
Year 2
- Event Management
- Sustainable Tourism Development
- Human Resource Management
- E-Tourism & Digital Innovation
- Destination Management
- Work Placement / Internship
Year 3
- Leadership in Hospitality & Tourism
- Strategic Tourism Planning
- Applied Tourism Project
- Final Thesis or Business Plan
- International Tourism Trends
All modules are taught in English and designed to reflect current industry trends.
Admission Requirements
Academic Qualifications:
- High school diploma equivalent to Dutch HAVO, A-Levels, IB or local equivalent
- For 3-year track: strong academic performance required
- For 4-year track: vocational or foundation pathway acceptable
English Language Requirements:
- IELTS 6.0 / TOEFL iBT 80 / Cambridge B2
- Exemption for English-medium education
Required Documents:
- High school transcripts
- Copy of passport
- Motivation letter
- English test score (if applicable)
- Updated CV
Fees and Funding
Annual Tuition Fees:
- International Students: €9,800
- EU/EEA Students: €7,500
Other Fees:
- Application Fee: €275
- Registration Fee: €250 (one-time)
- Visa Processing: €650 (non-EU only)
Scholarships & Financial Aid:
- Wittenborg Entrance Scholarships
- Holland Scholarship Programme (for non-EU applicants)
- Monthly payment plans available
- Personalised financial consultation offered
Career Opportunities
Graduates of this programme are prepared for roles such as:
- Destination Marketing Manager
- Travel & Tour Consultant
- Tourism Policy Advisor
- Hotel & Resort Manager
- Event & Festival Coordinator
- Cultural Tourism Specialist
- Tourism Sustainability Consultant
- Entrepreneur in Travel or Experience Economy
Further studies in international business, sustainable tourism, or MBA are also available.
Contact Us
Reach out for any inquiries or assistance needed.
