Marketing
Bachelor of Marketing
University which have all this courses
About the Course
This degree provides students with a solid foundation in branding, consumer behavior, and strategic communication, and prepares them to drive business growth and connect with audiences across global markets.
Marketing
Course Overview
A Bachelor of Marketing (B.Mktg or BBA with Marketing) is an undergraduate degree program that focuses on customer engagement, digital promotion, market research, and brand management. Students develop analytical and creative skills to plan and execute effective marketing campaigns. Marketing is a fast-paced, results-driven field that bridges business and consumer needs. The program prepares students to understand global markets, interpret data, and craft impactful messaging strategies that influence buying behavior and build brand value.
Marketing
Course Duration
| Region | Duration |
| Australia | 3 years |
| New Zealand | 3 years |
| UK | 3 years |
| Europe | 3–4 years |
| Canada | 4 years |
| Asia | 3–4 years |
| USA | 4 years |
Marketing
Course Curriculum
The Bachelor of Marketing curriculum includes core studies in consumer psychology, digital marketing, market research, brand strategy, and communication planning. Students also learn about social media marketing, analytics, public relations, and retail management. Practical learning is reinforced through simulations, industry projects, and internships. The program is designed to reflect regional and global marketing trends, equipping students with versatile skills for diverse business sectors.
Marketing
Admission Requirements
- Completed secondary education with strong communication or business background
- English language proficiency (IELTS 6.0 or equivalent)
- Academic transcripts and certificates
- Minimum academic requirements as per institution guidelines
- Personal statement or essay on interest in marketing and career goals
Marketing
Career Opportunities
- Job Roles: Marketing Coordinator, Brand Manager, Digital Marketer, Market Analyst, Advertising Executive
- Placement Opportunities: Agencies, corporations, startups, and global brands in USA, UK, Canada, Australia, Asia, and Europe
- Qualifications Required: Bachelor’s degree in Marketing or Business with marketing specialization
- Career Pathways: Digital strategy, brand management, market research, public relations, postgraduate business or marketing study
Contact Us
Reach out for any inquiries or assistance needed.
