Tourism
Bachelor of Tourism, Hospitality & Events
Learning Mode
Full Time
Duration
3 Years
Start date
Semester 1 (February), Semester 2 (July)
Qualification
Bachelor of Tourism, Hospitality & Events
Fees
AUD 36,899
Location
Cairns / Townsville, QLD
About the Course
The Bachelor of Tourism, Hospitality & Events at James Cook University (JCU) offers a vibrant and comprehensive education in one of the world’s fastest-growing industries. This program provides students with the business acumen, management skills, and specialized knowledge required for leadership roles in tourism, hospitality, and event management. With a unique focus on tropical, regional, and sustainable tourism, you will gain practical experience and develop innovative solutions for a thriving and responsible industry.
Career prospects
Graduates of the Bachelor of Tourism, Hospitality & Events program are highly versatile and find exciting opportunities across a wide array of sectors. The program prepares students for roles such as Hotel Manager, Resort Manager, Event Coordinator, Tourism Marketing Manager, Destination Development Officer, Tour Operator, Conference Manager, and roles in cruise lines, airlines, and government tourism bodies. Our emphasis on real-world application and sustainability ensures graduates are well-equipped for the demands of a dynamic global industry.
Why choose James Cook University for a Bachelor of Tourism, Hospitality & Events?
Industry connected
JCU’s partnerships with top tourism and event organizations offer internships, practical experience, and networking for strong career outcomes.
Global opportunities
The program equips students with global insights and cross-cultural skills for international tourism, hospitality, and events careers in diverse settings.
Professional accreditation
Developed with industry input, JCU’s program meets sector expectations, preparing graduates for roles in global tourism and event management.
Course Overview
The Bachelor of Tourism, Hospitality & Events program at James Cook University offers a dynamic and engaging learning experience, preparing students for leadership roles in a global industry. The course combines foundational business principles with specialized knowledge in tourism, hospitality, and event management. Students will explore key aspects such as destination management, sustainable tourism, marketing, finance, human resources, and event planning. With a strong focus on practical skills development and real-world application, the program integrates field trips, industry projects, and opportunities for internships, providing graduates with a competitive edge.
Course Duration
Length of the course
- 3 years full-time
Mode of Study for international students:
- Full-time
Course Curriculum
The Bachelor of Tourism, Hospitality & Events curriculum is structured to provide a blend of core business knowledge and specialized skills relevant to the industry sectors.
- Year 1: Foundation Business & Industry Introduction
- Core business subjects (e.g., marketing, accounting, management) combined with introductory courses in tourism, hospitality, and events.
- Year 2: Specialized Knowledge & Skills Development
- In-depth study of specific areas such as destination management, event design, hotel operations, sustainable tourism, and service quality.
- Year 3: Strategic Management & Industry Application
- Advanced topics in strategic management, international tourism, crisis management, and a capstone project or internship applying learned knowledge to real industry challenges.
Admission Requirements
- Academic qualifications
- Successful completion of a recognized secondary education qualification equivalent to the Australian Year 12, with an Australian Tertiary Admission Rank (ATAR) or equivalent international score that meets JCU’s entry requirements.
- No specific prerequisite subjects are typically required, but good English language proficiency is essential.
Language Proficiency
- English language requirements (e.g., IELTS, TOEFL)
- For international students, demonstrated English language proficiency is required. Acceptable tests include IELTS (Academic) with a minimum overall score of 6.0 (with no band less than 5.5), or TOEFL iBT with a minimum overall score of 74 (with a minimum of 18 in reading and writing, and 16 in listening and speaking).
Fees and Funding
Tuition Fees:
- AUD 36,899 for 1 yr full-time
Scholarships and Bursaries:
- James Cook University offers various scholarships for undergraduate students, including those for academic merit, equity, or specific fields of study. These opportunities can assist with tuition fees and living expenses. Prospective students are encouraged to explore the JCU scholarships website for detailed information on eligibility and application processes.
Career Opportunities
Graduates of the Bachelor of Tourism, Hospitality & Events program are highly adaptable and find rewarding careers across a vibrant global industry. Potential job roles include Hotel Manager, Resort Manager, Restaurant Manager, Event Planner/Coordinator, Conference Manager, Marketing Manager (Tourism/Hospitality), Destination Marketing Officer, Tour Operator, Tourism Consultant, Cruise Ship Manager, Airline Operations, and roles in government tourism bodies, national parks, and cultural institutions. Industries employing our graduates span accommodation, food and beverage, attractions, events management, travel agencies, tour operations, transport, and government tourism promotion.
Contact Us
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